‘Baby Shark’ creators plan Navajo version of popular video

National

FILE – In this Oct. 25, 2019, file photo, fans gesture the baby shark as Washington Nationals’ Gerardo Parra bats during the sixth inning of Game 3 of the baseball World Series against the Houston Astros, in Washington. Creators of the viral video “Baby Shark,” whose “doo doo doo” song was played at the World Series in October, are developing a version in Navajo. (AP Photo/Patrick Semansky, File)

ALBUQUERQUE, N.M. (AP) — Creators of the popular video “Baby Shark,” whose “doo doo doo” song was played at the World Series in October and has been a viral hit with toddlers around the world, are developing a version in Navajo.

Pinkfong, a brand of the South Korea company SmartStudy, announced last week it is working with the Navajo Nation Museum in Window Rock, Arizona, to create a new version of the widely popular tune about a family of sharks.

The project was launched after museum director Manuelito Wheeler reached out to SmartStudy in September about translating “Baby Shark” into Navajo. The museum previously had lobbied for Navajo versions of the movies “Star Wars” and “Finding Nemo” that were eventually made.

“I was surprised by their enthusiasm and excitement about getting this started,” Wheeler said Tuesday. “We have been looking for something aimed at preschoolers.”

SmartStudy has translated the “Baby Shark” tune of the viral video in 19 languages, including English, Chinese, Japanese, Korean, German, Arabic, and Bahasa-Malay.

The company hopes its latest project will spark interest in the Navajo language among the tribe’s young generation, SmartStudy marketing manager Kevin Yoon said in an email.

“We’re happy to play a role in raising awareness of and preserving a language that’s in danger of vanishing through what we do best — creating fun, stimulating content to provide entertaining learning experiences to children worldwide,” Yoon said.

The Navajo Nation is the largest Native American reservation in the U.S. The Navajo word for shark is lóó hashkéhé, which translates to “angry fish.”

The company is seeking voice actors to portray the roles of Baby Shark, Mommy Shark, Daddy Shark, Grandma Shark, and Grandpa Shark.

The original “ Baby Shark Dance ” video has garnered more than 4 billion views on YouTube.

“Baby Shark” has been around for a few years, but took the world by storm last year when the song and video went viral with the nursery-school set, with little kids imitating the handclapping dance that went along with the video.

Books, plush toys, and other merchandise inspired by the song became hot-ticket items for the holidays and the “Baby Shark” tour was soon hatched.

A second North American leg of the “Baby Shark” concert tour is launching in March.

During the World Series, Washington Nationals fans adopted “Baby Shark” as the team’s rally song.

Nickelodeon has a “Baby Shark” cartoon series in the works.

___

Russell Contreras is a member of The Associated Press’ race and ethnicity team. Follow him on Twitter at: http://twitter.com/russcontreras

Copyright 2020 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Overcast

Abbeville

51°F Overcast Feels like 51°
Wind
9 mph E
Humidity
90%
Sunrise
Sunset

Tonight

A few clouds from time to time. Slight chance of a shower throughout the evening. Low 43F. Winds NNW at 5 to 10 mph.
46°F A few clouds from time to time. Slight chance of a shower throughout the evening. Low 43F. Winds NNW at 5 to 10 mph.
Wind
10 mph WNW
Precip
20%
Sunset
Moon Phase
Waning Crescent
Overcast

Crowley

49°F Overcast Feels like 44°
Wind
14 mph ESE
Humidity
95%
Sunrise
Sunset

Tonight

A few clouds. Low 43F. Winds NNW at 5 to 10 mph.
46°F A few clouds. Low 43F. Winds NNW at 5 to 10 mph.
Wind
10 mph WNW
Precip
20%
Sunset
Moon Phase
Waning Crescent
Overcast

Opelousas

47°F Overcast Feels like 42°
Wind
13 mph ESE
Humidity
93%
Sunrise
Sunset

Tonight

Partly cloudy skies. Slight chance of a shower throughout the evening. Low 41F. Winds NNW at 5 to 10 mph.
46°F Partly cloudy skies. Slight chance of a shower throughout the evening. Low 41F. Winds NNW at 5 to 10 mph.
Wind
10 mph WNW
Precip
20%
Sunset
Moon Phase
Waning Crescent
Overcast

Breaux Bridge

49°F Overcast Feels like 46°
Wind
7 mph E
Humidity
90%
Sunrise
Sunset

Tonight

Partly cloudy skies. Slight chance of a shower throughout the evening. Low 43F. Winds NNW at 5 to 10 mph.
46°F Partly cloudy skies. Slight chance of a shower throughout the evening. Low 43F. Winds NNW at 5 to 10 mph.
Wind
10 mph WNW
Precip
20%
Sunset
Moon Phase
Waning Crescent
Overcast

New Iberia

50°F Overcast Feels like 50°
Wind
10 mph E
Humidity
100%
Sunrise
Sunset

Tonight

Considerable cloudiness with occasional rain showers. Low 39F. Winds ESE at 5 to 10 mph. Chance of rain 40%.
44°F Considerable cloudiness with occasional rain showers. Low 39F. Winds ESE at 5 to 10 mph. Chance of rain 40%.
Wind
6 mph ESE
Precip
0%
Sunset
Moon Phase
Waning Crescent

Sidebar

Trending Stories