Spark Change Using Tools You Already Have
In today's workplace, there's much to be said for doing something well and sticking with it. But, we hear increasingly about companies losing momentum because they failed to change. Take a company like Ford Motors. In 1985, they were a leader in innovation, rolling out the most revolutionary automobile since the Model T. The Taurus changed auto industry trends forever and became the best-selling car in the U.S. But its status didn't last for long. In the late 1990s, sales dropped as the car failed to keep up with the competition. Twenty-one years after debuting it, Ford pulled the Taurus from production. Experts say the company could drop to third in U.S. sales because of the loss.
So what went wrong? Analysts and former Ford executives seem to agree: Failure to continually improve. Being innovative once simply didn't cut it. The fact is, for companies small to large, innovation is important now, not once the competition gets the upper hand. How can your business use innovative thinking to improve products, processes, ideas and goals? Tapping in to the resources you already have is a great place to start.
Remember, curiosity may have killed the cat, but it can build business if it's used to innovate not just what you do, but also how, why, when and where you do it. Start by using these tips, and you may be surprised to see how your business grows.
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